CASA DE CONSEJERÍA:

Branding project for a space dedicated to training young counselors. The core concept centered on communication, guidance, and the feeling of being at home. Based on this idea, I developed an icon that functions both as a dialogue bubble and the roof of a house, symbolizing conversation, support, and safety. This visual element was expanded into a pattern system used across the brand.

I also developed merchandise designed specifically for young counselors, reinforcing the brand’s sense of belonging and shared identity.